The platform which currently serves more than 15,000 sellers will use the fund to expand their operations to cities in East Africa and scale this to the rest of the Sub- Saharan region, Sky.Garden CEO Martin Majlund said, “Sky.Garden’s sole focus is to provide African sellers with best-in-class technology to sell their products online. This investment round will allow us to accelerate doing what we do best. I’m looking forward to an exciting new chapter with these great partners pioneering e-commerce with the African entrepreneur in mind.” SANAD Board Chairperson Dr. Daniela Beckmann said, “SANAD has long promoted the power of technology for financial inclusion and business growth, and the pandemic has underscored the importance of digital solutions in ensuring flexible, sustainable operations for entrepreneurs. “We are very pleased to be joining forces with Sky.Garden, an impactful company expanding access to the benefits of e-commerce to the locally owned businesses that drive the engine of the economy and are at the core of SANAD’s mission. With the investment, we will also enable technology transfer for the benefit of entrepreneurs in the MENA region. The company was founded in mid-2015 by Christian Grubak and Martin Majlund, Sky Garden provides an easy-to-use platform that takes into account a user’s possibly elementary understanding of e-commerce via safe and secure payment and shipping.
