XAfricaMart.com, founded by Stephen Oehley in July 2015, is Africa’s first escrow-enabled and product-focused multi-seller business marketplace that offers customers the security of receiving merchandise before the Seller is paid. Purchases are credited to the customers e-wallet. Customers accept release of payment to the Seller when they take delivery of their merchandise in good order. XAfricaMart.com integrates advertising, sales, distribution and administrative functions – generating orders, invoices and reports and real time quotes for reliable and affordable distribution to over 22 000 street codes nationally. The service gives Sellers the ability to target channels in the supply chain, define minimum order quantities, product packaging and to direct different pricing levels to different distribution channels. So – for example, a manufacturer can target wholesalers and retailers. They sell a range of affordable subscription upgrade services that include trade advertising, business matchmaking, sales leads and onsite display advertising and other benefits, ‘Nudges’ to Sellers on the basis of matched Customer purchase interests and they accrue a transaction fee on every sale from sellers. For more click here
